Resources
Practical guides, data and news about reviews, Google, maps and AI, for people who run a local business. Written in plain English, always with sources.
8 articles on reviews, Google Business Profile, local SEO, AI search and the FTC's review rule.
Go to the blog →DemoFrom the review request to the AI reply and the monthly report.
Open the demo →Who it's forRestaurants, hotels, cafés, salons, auto shops and stores: see how it works for yours.
See who it's for →How many reviews you need, how much stars matter, how fast to reply, and how much AI already shapes the choice. The latest data, with sources, and what to do with it tomorrow morning.
Since October 2024 the FTC can fine businesses for fake, bought or suppressed reviews, and in December 2025 it sent its first warning letters. What the rule bans, what it allows, and how it fits with Google's and Yelp's own rules.
More customers now ask an AI assistant where to eat, stay or get a haircut. How the answer is built, where each assistant gets its data, and what you can actually do to show up.
How to ask for reviews, reply to every one and build trust, within the rules.
Google Business Profile, Apple Business, Bing Places and the other listings where customers find you.
ChatGPT, Gemini, AI Mode and Perplexity: how they choose businesses to recommend, and what you can do.
Getting found by people searching near you: the basics, without the jargon.
The FTC's review rule and platform policies, explained in plain English.
The latest numbers on reviews, local search and AI, always with the source.
See it in action
Take a look at the clickable demo: the customer's phone, the AI agent replying in English and Spanish, and the monthly report. Free, no sign-up.
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